Ideogram 3 is the model to reach for when the image needs legible text - posters, ad creative, packaging mockups, social cards. It ships the most reliable in-image typography in the category, beating even Imagen on multi-line layouts.
General image quality is solid but a tier below Imagen / FLUX / DALL-E. For typography-heavy work the trade is worth it.
Pricing is mid-tier; the Studio editor is competent.
Verdict: the typography specialist. 8.2/10.